Hero Shots: Commercial Production in a Post COVID-19 World
While the world waits to see when some version of normal life can continue virtually every industry has been hit where it hurts. Even with best-case-scenario projections it could be weeks if not months until we see businesses resume operations, but as one door closes, another one opens. Recent commercial production is more heavily focused on branding and the overall iconography of product-lead advertising. As the sobering effects of the COVID-19 pandemic take hold, here at CereProds we have elected to identify the opportunities as opposed restrictions. Since our inception in Puerto Rico we have built a solid structure of professionals and equipment alongside the logistics needed to produce high-quality content for a global marketplace. In the short-term we feel that commercial shooting will focus on smaller teams, product-focused shoots with branding as a key motif.
To ensure our clients can continue to receive the same standard of service in these unique times we have built a remote shooting package designed for creatives who may be restricted in travel, but should not be restricted in output. CereProds is proud to provide a self-contained 1000 ft2 studio with infinity wall, green screen, and remote video asset tools to enable a producer on the other side of the world to have as much input as they would were they to be behind the camera. Speaking of which we are pleased to confirm that we can also continue to provide the same broadcast-quality camera systems such as ARRI Alexa Mini, Alexa LF, Canon C200, Red Helium 6k, Monstro 8k and the Phantom Flex 4k with Bolt Robotic Arm unit and tech. Couple these assets with cine-grade lenses from Cooke, Leica, ARRI, Zeiss and more, to help provide an arsenal of tools and talent that can truly enable your brand to rise. We know the importance of continued output to enable brands to deliver their products to an increasingly stratified market, contact us today to see how we can remotely produce your next commercial product shoot.
CereProds is a film and video production services company based in Puerto Rico.